Post Show Report Obuv. Mir Kozhi 2017. Spring
47th International Exhibition for Shoes and Leather Products
Obuv. Mir Kozhi is a flagship event of the shoe fashion in Russia. The industry professionals rightfully consider the trade show as the main event for buyers, manufacturers, suppliers and designers of the fashion industry. It is here leading global manufacturers of premium footwear and leather products from ten countries have displayed their exclusive collections of fashionable footwear and leather goods Autumn/Winter 2017/18 for ladies, men and children.
Dates: 21-24 March 2017
Venue: Expocentre Fairgrounds, Moscow
Organized by Expocentre AO and BolognaFierå (Italy)
Supported by the Italian Footwear Manufacturers’ Association (ASSOCALZATURIFICI) and the Italian Ministry of Economic Development
Logos: UFI, RUEF
Exhibition area: 4,500 sq m
Exhibitors: 200 companies
Visitor attendance: 7,370
Visitor profile: representatives of retail chains, stores and wholesale companies
Countries: 10 (Austria, Belarus, France, Germany, Italy, Portugal, Russia, Spain, Turkey, and the UK)
Country pavilion: Italy
Types of products on display: ladies’, men’s, and children’s shoes, sports and casual shoes, leather goods and accessories
Participating companies: Dino Bigioni, Marino Fabiani, Baldinini, Fabi, Loriblu, Nando Muzi, Accademia, Cromia, Marino Orlandi, Ripani, Valentino Orlandi, Gilda Tonelli, Di Gregorio, Arcadia, Carlo Salvatelli, Angiolita, Ghibli, Fabrizio Poker, Acquanegra, Nicoli, Florence Collection, Giudi, Angi Venezia, Roberta Firenze, Mia Donna, Giuliani Romano, Stampa Brio, Faetano, and others
Show Highlights
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Bags and Accessories Salon
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Leather Accessories Trends
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Shoes Design Festival of Young Designers
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Expocentre for Counterfeit-Free Exhibitions project, which is aimed at minimizing counterfeit products showcased at exhibitions, was carried out online.
Associated Events
The partners of associated events were the Union of Arbitration Courts, the Alive Trainings for Business and Life project, V.I.G.Trans, Wconsulting, Nuzhnye Lyudi training company, VM Guru, Trendsquire
The event program featured seminars, master classes and workshops on the following topics:
1. Legal framework of arbitration. Procedure of settlement of commercial disputes with non-residents under international arbitration. Russia-Singapore Arbitration practices
2. Specifics of customs clearance and logistical organization from Europe
3. Non-obvious laws of better sales of shoes and accessories
4. How to undo 7 mistakes of an executive and increase sales even when the market is falling
5. How to do promotion via the Internet using all modern tools
6. Key trends of the Autumn-Winter 2017/18 Season for primary customer groups. Shoes and leather products
7. Tools to develop customers’ loyalty or how to sweep customers off their feet once and for all
Festival of Young Designers “Shoes Design 2017. Spring” organized by the Moscow State University of Design and Technology, Expocentre AO
The next edition of Obuv. Mir Kozhi. Autumn is to run from October 24 through 27, 2017. Location: Pavilion No.7 of Expocentre Fairgrounds.
Obuv. Mir Kozhi in social networks (Russian only)
Expocentre Press Service